As a small business owner, you may be familiar with several different kinds of marketing techniques.
We’ve seen plenty of brands and their trademarks, and we’ve heard all kinds of catchphrases, slogans, and jingles. Some of them work, while others have yet to convert into something meaningful.
The most effective marketing you should be using in your e-commerce strategy is direct response marketing. This type of marketing is designed to elicit a response from your customers that is immediate, measurable, and directly attributable to a specific action on their part.Image marketing is what most of us think about when it comes […]
