EOY Subsequent

Open law book with a judges gavel
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I’m an 80’s kid, listened to the Police in my uncle’s fast-red Camaro. Fact is, I can still hear him yelling out the verses. I remember vividly when I laid my eyes on the 8-track being marveled by the tech. Bestowed with the honor and privilege – I sat shot-gun to enjoy the moment.

His first car in America and a damn cool one, albeit a few years older. Although it was a few years older, I was still privileged enough to experience a technology that others weren’t able to.

Consequently, speaking of privileges – unfortunately not much has changed in the information age. Some of us have the privilege to enjoy the latest tech. And that shiny new object, just like my uncle’s fast-red Camaro with the 8-track makes us feel special.

Sadly, all that glitters isn’t gold. Especially in the information age. Let’s get to the basics

Thinking back on some of the technological marvels I have had the privilege to enjoy. I’m often reminded that even with the privilege, it wasn’t always the latest tech. For a long time, I was always behind the 8-ball, especially when you factor in Moore’s law.

Conversely, this is why tech reminds me of that commercial from the ’90s – where the guy packs up his new PC in his car, excited as hell to get home and unbox it. Only to arrive at the conclusion that it was a temporary high after seeing a commercial for the next model.

This temporary “fix” can and will lend itself to be classified as the “Achilles heel” of progress. Always quick to discard in pursuit of the latest and greatest is also how progress is made – a true conundrum.

The problem

Think back to the time you were told not to “judge a book by its cover?” A simple construct with a profound effect on every decision we make. For it is our perception that primarily rules our mindset.

Similarly, while incessantly seeking “the fix” – the pursuit keeps us distracted. It is one of the myriads of issues clouding judgment, especially in the information age.

As we continually evolve, not stopping to smell the roses, while responding to and making decisions in less than 3 seconds. We tend to miss opportunities that sometimes leave us second-guessing our decisions.

The amount of data being consumed in an interconnected world is paramount to all things considered.

When you consider taking your journey into the unknown of the information age, the level of anonymity on the web fuels the fires that foster bias. And what you see is all there is.

Rightfully so, what can anyone expect given the fact we make split-second decisions for the major part of our day? That being said, the information age is entering its second decade of life.

Hindsight teaches us that given the opportunity to return to our 20’s, the majority of us would not hesitate to make “smarter decisions.” That’s not to say we didn’t realize in our 20s we needed to make better decisions.

That being said, just like the crazy college kids, society et al need to make better decisions in the information age.

You might be thinking; WTF bro, I came here for tech, not for a life lesson? This is true, with the caveat that: in order to make decisions in tech. We must understand that all the tech in the world won’t fix a broken process.

Moreover, the social-political climate continues to demonstrate that our lives albeit controlled by tech are still driven by our behaviors. This is why it is tantamount to progress that you align yourself with the right relationships.

Building trust demands authenticity. This is why the only way to gain authority is by earning it. So when you consider your online strategy – be it as it may – how will you gain authority?

Carpe Diem

Carlos Barberena

Carlos Barberena

20+ years in the Information Communication and Technology sector. Survived the doomsday bug Y2K. Wrote my first line of code on a Tandy 1000 in Basic A with a - get this - 512MB Seagate HDD. Yeah, that's right baby, I was the envy of the block.

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