tips

Marketing Resources

Video marketing tips and tools to boost your traffic

The world of content seems to have shifted from classic blog articles into video marketing, evident in the rise of YouTube as the second largest search engine in the world (behind Google). In this article, we’ll go over video marketing tips and some tools to...

Alex Podgurski Provides Digital Marketing Insights

(MENAFN - Newswire.com LLC) SAN DIEGO, August 9, 2019(Newswire.com) - ​Alex Podgurski is a digital marketing professional who has been building and running his own company, APR Media. He has years of experience working in the industry and is looking to share this...

Restaurants believe digital channels more important than consumers say they are

Retauranteurs are more likely than restaurant patrons to say digital marketing channels and reviews influence customers’ restaurant choices. Restaurant point of sale and management system, Toast released a new report assessing the state of the industry and how...

Google Updates Search Rankings to Favor Original News Reporting

Take Your Content Optimization Strategy to the Next Level with This Tool The Featured Snippet Optimization Tool from Internet Marketing Ninjas helps you optimize for Featured Snippets, Voice Search, "People Also Ask", "Searches Related To", and...

Seven time-tested tactics to generate – Google reviews

A vast majority of customers find Google reviews posted by strangers just as trustworthy as personal recommendations. So how can businesses encourage customers to leave a review for them on Google? A staggering 97 percent of customers depend on online reviews to make...

How Much Does It Cost To Develop My Dream App?

Internet marketing is the future of the business world. Whether you are running an online business, a blog or an e-commerce website, you need the right digital marketing idea to stand a chance in this highly competitive market. So, how do you get more traffic? Well,...

Google discontinues Trips mobile app

The notice that appears when users open the Google Trips mobile app. The “Learn More” button leads to the company’s Travel Help support site. After three years, Google has phased out the Trips mobile app and integrated its “Things to do in a...

How to Get Organic Traffic That Isn’t From Google

Learn How to Get Ahead with Voice Search Optimization "Hey Google, How many voice search results come from Featured Snippets?" The answer: About 80%. If it's not your site, it's your competitors. Learn more about voice search optimization and how to gain...

White Label SEO & Content Partnerships: 7 Benefits, 2 Negatives

The term “white label” is a buzzword within the digital marketing world. Some quick keyword research reveals that besides Dewar’s Scotch Whisky and Mountain Dew, the name caters heavily to SEO and digital marketing. White label is just a trendy way...

SEO is a team sport: How brands and agencies organize work

The importance of teamwork and workflow is often missing from discussions of SEO success. So I interviewed 31 people, with titles ranging from Content Specialist to SEO Director, to CEO, and asked them about how teamwork and workflow affect their SEO operations and...
E!, Vans​ boosted results with Facebook’s new interactive ad formats

E!, Vans​ boosted results with Facebook’s new interactive ad formats

Credit: Facebook Brief: Facebook introduced three interactive ad formats on its News Feed, per a Facebook blog post and materials shared with Mobile Marketer. Playable ads that let people play a miniature video game are now available globally. Poll ads let marketers ask Facebook users questions and drive a response, and an open beta test of AR Ads will begin this fall. Apparel brand Vans worked...

CTV startup Innovid acquires display advertising firm Herolens

CTV startup Innovid acquires display advertising firm Herolens

Credit: Innovid Innovid, the advertising and analytics startup focused on connected TV (CTV), has acquired the display advertising software company Herolens, according to news shared with Marketing Dive. Terms of the deal were not disclosed, but The Wall Street Journal , citing sources familiar with the matter​, reported Innovid paid $30 million in equity and cash for the firm. Based in Latin...

The Scientific Method for SEO: 6 Steps to Find Your True Ranking Factors

The Scientific Method for SEO: 6 Steps to Find Your True Ranking Factors

Learn How to Get Ahead with Voice Search Optimization "Hey Google, How many voice search results come from Featured Snippets?" The answer: About 80%. If it's not your site, it's your competitors. Learn more about voice search optimization and how to gain this visibility now at FeaturedSnippetTool.com. Learn More→ “Is _____ a ranking factor?” If you’re like me,...

7 Traits of an Ethical Content Writer

7 Traits of an Ethical Content Writer

Content Creation and Marketing Services From Internet Marketing Ninjas We create engaging brand assets and trusted content for your site, and then market it to authoritative sites across the web. Clients also get consulting from Jim Boykin and Ann Smarty. We've been trusted since 1999. Peace and Love. LEARN MORE→ Just like SEO , content marketing can be classified as white, gray, and...

Q&A with Microsoft’s Noël Reilly: Data, discovery, customer-first mindset

Q&A with Microsoft’s Noël Reilly: Data, discovery, customer-first mindset

Noël Reilly, Strategic Account Director at Microsoft, discusses her upcoming session at The Transformation of Search Summit , which will take place on October 25 here in New York. As a prelude to the event, we’re doing a series of Q&As with speakers and panelists. First up, we have Noël , who will be on the panel, “Embarking on a search transformation project.”...

5 critical elements for local marketing success

5 critical elements for local marketing success

U.S. businesses of all sizes are expected to spend $154.6 billion on local advertising in 2020. Local marketing growth is being driven by low unemployment and general optimism for future growth, which has led to greater consumer spending as well as a desire among advertisers to capture those dollars. MarTech Today’s “ Local Marketing Solutions for Multi-Location Businesses ”...

Search Ads 360 rolls out auction-time bidding for Google Search campaigns

Search Ads 360 rolls out auction-time bidding for Google Search campaigns

Google Search Ads 360, the enterprise-level search management piec of Google Marketing Platform that enables advertisers and agencies to manage campaigns across multiple search engines, has added auction-bidding for bids on Google Search. Why we should care For Search Ads 360 users, this brings the Smart Bidding capabilities offered in Google Ads to your Google Search campaigns. Smart bidding...

Study: Brand perceptions get bigger ding from social media than news

Study: Brand perceptions get bigger ding from social media than news

Credit: Public Domain Pictures Dive Brief: Consumers are more concerned about brands that advertise near offensive content than near heavy news, according to a survey by Verizon Media and Insights Now provided to Marketing Dive. Almost all (90%) of consumers reported that aligning with news content did not impact their brand perceptions, while 40% would have a negative perception of a brand that...

ABC embeds full ‘A Million Little Things’ episode into YouTube ad

ABC embeds full ‘A Million Little Things’ episode into YouTube ad

Credit: ABC Dive Brief: Disney's ABC television network for the first time embedded an entire episode of a show into an ad served to viewers with a connected TV. ABC aimed to boost viewership for the second season of scripted series "A Million Little Things" by pointing viewers to its pilot episode on YouTube, per an announcement shared with Marketing Dive. The campaign led to 80,000...

Ready to supercharge your marketing?

Let’s get started!

Share This